Organisational culture
Culture informs every part of an organisation from staff to customers, suppliers and the wider stakeholder groups. It determines how creative the organisation is, how it deals with change, and how it learns. A people-based competitive advantage is the goal of most businesses as it is very difficult to replicate and gives all sectors the ability to achieve superior performance.
Culture is that intangible factor that sums up the ‘way we do things’ in an organisation however a healthy culture does not simply materialize by itself. It requires an understanding of a wide range of inter-related factors and insight into how to align these at times competing elements. One avenue to reach this understanding is the use of a cultural web to analyse the ‘behavioural, physical and symbolic manifestations of a culture’ (Johnson, et al., 2014, p.155). By delving into an organisation in such a manner, managers have the means to develop its culture a strategic resource.
Reference: Johnson, G., Whittington, R., Scholes, K., Angwin, D. &; Regnér, P. (2014) Exploring strategy text & cases. 10th Ed. Harlow: Pearson.
Assignment content:
• Reflect on the definition of organisational culture and what makes it healthy.
• Reflect on the culture of your organisation or one with which you are familiar and whether it uses culture as a strategic resource.
In an approximately 500-word response, address the following issues/questions:
• Critically evaluate the strategic nature of organisational culture as a resource for organisation. In your evaluation, use specific examples from an organisation with which you are familiar to highlight how organisations may or may not employ culture as a strategic resource.
• In formulating your response, consider the following questions:
o What is the value of utilising analysis tools such as a cultural web for determining the strategic nature of organisational culture?
o How might the strengths and weaknesses of an organisation’s culture affect its strategic value?
o How might organisations employ culture as a strategic resource?
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